Mark Heyer Bio

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Mark R. Heyer is a renowned researcher and professor in the field of information science and technology. He is best known as the originator of the concept of "grazing, browsing, and hunting" for information, which has become a widely accepted framework for understanding different modes of information behavior. He has made significant contributions to the field of information behavior. He is noted for his work on how people interact with information and how it affects their behavior and decision-making. He has also emphasized that various factors, such as the task at hand, personal goals and motivations, and the information-seeking context can influence these modes.

Heyer is also remembered as the co-founder and CEO of the Silicon Valley World Internet Center. Stewart Brand has mentioned his work and achievements in his book titled "The Media Lab." Heyer's research has been widely cited in the fields of information science and library science and has contributed to a better understanding of how people interact with information in their everyday lives. His use of the phrase "grazing, hunting, and browsing" has been applied in various domains, including health informatics, digital humanities, and legal information. Overall, Mark H. Heyer is a highly respected and influential figure in the field of information science and technology.